Founded in 2020 by jewelry lover Julie Deaulmerie and her partner John Noseda, BILLION AVENUE was born from a simple idea: jewelry should feel like fine jewelry without barriers. Raised among stones and handmade pieces, Julie turned a lifelong passion into purpose when the designs she wanted did not exist.

Founded in 2020 by jewelry lover Julie Deaulmerie and her partner John Noseda, BILLION AVENUE was born from a simple idea: jewelry should feel like fine jewelry without barriers. Raised among stones and handmade pieces, Julie turned a lifelong passion into purpose when the designs she wanted did not exist.